Google algorithms vs Google penalties, explained by an ex-Googler

This former Google quality analysts explains the difference between Google’s algorithms, manual actions, quality and penalties.

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PPC 2020 in review: COVID leaves its mark on e-commerce and paid search

Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes.

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Google confirms passage indexing is not yet live

We expected this to roll out in 2020 but that seems unlikely now.

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Google Search Console brings back request indexing tool

After 69 days of it not working, it is now back up and running.

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Unlock actionable tactics to measure search marketing success

Join us online SMX Report, February 23, 2021.

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SMX Overtime: Eternal testing, the key to Facebook Ads success

SMX speaker Amy Bishop shares insights on Facebook’s learning curve and testing strategies.

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Video: Joe Beccalori on the diminishing value of organic

We go way back to discuss how SEO has changed over the years.

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