الثلاثاء، 30 يوليو 2019

SMX replay: Visualizing Auction Insights data for competitive intelligence

James Hebdon of Paid Search Magic explains how you can curate Auction Insights data to analyze performance fluctuations, identify new competitors and more.

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Claim your Knowledge Graph: Here’s how

Google allows entities to claim their Knowledge Graph panel and become the authoritative owners and editors of the results within the panel.

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Analysis of SMB site builders finds connection between vendor and rankings

WP Engine, Squarespace perform well, market-leader Wix does not.

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Here is where to download the Google search quality raters guidelines while it’s offline

We got you covered, you can download the PDF document at these alternative locations.

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Do local citations matter anymore? Five local SEOs sound off

A range of opinions about how much attention to devote to citations.

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الاثنين، 29 يوليو 2019

Google swaps ‘voice search’ on Android for Google Assistant

The Assistant is a more versatile, cross-platform utility.

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Simplifying Google Analytics configuration with Google Tag Manager

Using analytics through GTM allows you to simplify the code in place on your site and quickly set up advanced features like cross-domain tracking.

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