Google brings search to podcasts through automatic transcription

Better enunciate, your Google Podcasts visibility may depend on it.

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All Google Ads attribution reports will soon include cross-device conversion data

Make note, the change takes effect May 1.

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Why SEOs should get to know Karen Spärck Jones, originator of search engine algorithms

Let Jones’ tf*idf be your guide. It underpins nearly all modern sophisticated search engine algorithms.

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How to stop underspending your free ad grant budget with a script

This script emulates standard delivery but allows you to turn certain keywords on or off depending on whether you’re on track to hit your budget.

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The One-Hour Guide to SEO: Searcher Satisfaction - Whiteboard Friday

Google testing new search menu with icons

Do you see the new top search bar with icons that Google is testing?

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Compare 19 top SEO tools and platforms

Let MarTech Today’s ‘Enterprise SEO Platforms: A Marketer’s Guide’ help you make the informed choice.

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How much martech should PPC marketers actually use?

The categorization of tasks, problems and solutions is key for PPC professionals to make informed choices.

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